Title

Bite Studio - Visual Editor
Random House Speakers

The Return of The Economic Naturalist: How Economics Helps Make Sense of Your World

Robert H Frank

(Enlarge Image)

Published by Virgin Books, part of Ebury Publishing

Format: Paperback

£7.99

Buy now

This book is also available as:

Availability

Available for dispatch within 1-2 working days

Details

EAN: 9780753519660
Published: 28 May 2009

-

About the book

Synopsis

The Economic Naturalist is back with a whole batch of intriguing new questions and answers, drawn from his New York Times columns, that reveal how we really behave when confronted with economic choices. Do tax cuts for business owners really stimulate employment? Why shouldn't we just leave everything to the market? And why do we all save so little? Discover the answers to these and many more questions.

With his trademark plain-speaking wit and insight, Robert Frank shows through dozens of examples how our personal choices about everything from paying for food and housing to large-scale policy decisions about taxation and the regulation of markets all boil down to the same simple economic principles, often resulting in the same wasteful mistakes. He shows that while our desires may be boundless, the resources necessary to satisfy them remain limited and argues that choices are always best made pragmatically - by carefully weighing the costs and benefits of competing options.

This is a fascinating, entertaining and revealing collection full of insights that have more bearing than ever on our bank balances and our personal happiness.

Recommend this book

Add your recommendation

Only registered users can recommend books. Please use the buttons below to either create a new account, or sign-in to an existing account.

Register here or Sign in here

Press

What the critics say

About the Author

Robert H. Frank is the author of The Sunday Times bestseller The Economic Naturalist. He is the Henrietta Louis Johnson Professor of Management and Professor of Economics at Cornell University's Johnson Graduate School of Management and is a regular economics columnist in The New York Times. His previous books include The Winner-Takes-All Society (with Philip Cook), Luxury Fever and Principles of Economics (with Ben Bernanke). Frank's many awards include the Apple Distinguished Teaching Award and the Leontief Prize for Advancing the Frontiers of Economic Thought.
www.robert-h-frank.com

Robert H Frank

More about Robert H Frank

PageId: 28959 UserId: 5
This website makes use of cookies. See our Privacy Policy for more information.